Homes & Gardens: Most Popular Shades of 2024

We asked paint brands what their most popular shades of 2024 were – these were the 13 favorites.

Here are the leading shades of 2024 from Sherwin-Williams, Benjamin Moore, and more.

Featured in Homes & Gardens | Article by Emily Moorman

Image credit: Farrow & Ball, Sherwin-Williams, Little Greene

As the end of the year looms, we're reflecting on the most defining paint colors of the past twelve months by revealing paint brands' most popular shades of 2024.

While color trends this year range from daring reds to uplifting blues, it's neutrals that take center stage in this year's roundup. Warm whites have proven to be central to many homes and decorating styles; while plaster pinks and dark and moody hues earned their rightful place too.

Simply White, Benjamin Moore

For Benjamin Moore is Simply White, a classic white paint that makes a good all-rounder, as used in this relaxing bedroom designed by Knight Varga Interiors.

'The best white paint colors stand easily on their own as a design element or on ceilings and woodwork to harmonize with your chosen wall color, hence their popularity,' explains Helen Shaw. 'They are versatile, timeless, and have the power to make a room feel spacious and fresh.'

Read on to learn exactly which paint colors came to the fore this year amongst leading paint brands including Benjamin Moore and Farrow & Ball.